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Transform Engagement – Digital Workspace, what is it? You decide

21st June 2018, London

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Location: DellEMC Executive Briefing Centre & VMware Evolving Digital Workspace Experience Centre


In the age of mobile and cloud, consumer devices and application experiences are shaping how businesses drive digital transformation. Consumer experience is changing employee expectations, creating new application demands and forging new opportunities to change business processes.

Join Dell Technologies and VMware for an evening of discussion around the challenges facing business both now and in the future, in becoming truly mobile, enabling their highly skilled workforce to access the tools they need to efficiently and effectively do their jobs, while delivering the seamless level of service that customers expect.

By taking advantage of today’s cloud-based management technologies, digital workspace pioneers are delivering self-service, out-of-the-box experiences that scale across platforms, locations and device ownership models. However, to reap the full benefits of consumer device and application innovations, you need a platform that collapses the traditional silos between mobile, desktop and even line-of-business application management.
We believe the journey has three critical steps that enable organizations to create a unified vision for achieving their goals: Simplify App & Access Management; Unify Endpoint Management; Transform Windows Delivery.


6:30 – 7.00pm: Guests arrive
7.00 – 7.15pm:  Introduction: Sean Home – CTO & Senior Director EMEA Executive Briefing Program
7.15 – 7.45pm: Experience Center Tour & Round Table Discussion
7.45 – 8.30pm: Networking Dinner
8.30 – 9.00pm: Experience Centre Tour & Round Table Discussion – Continued
9.00 – 9.30pm: What is a Digital Workspace? You Decide! – Discussion with Brian Madden & Charles Barratt (VMWare)
9.30 – 10.00pm:  Closing remarks and attendee departure

Discussion Topics

  • The biggest barriers to providing a Digital Workspace, and providing a seamless customer experience.
  • Modern Management strategies to drive workforce efficiency and drive cost down.
  • Talent Well – What skills do you need to support your Digital Business.

About VMware

VMware, a global leader in cloud infrastructure and business mobility, helps customers accelerate their digital transformation. VMware enables enterprises to master a software-defined approach to business and IT with VMware Cross-Cloud Architecture™ and solutions for the data center, mobility, and security. With 2016 revenue of $7.09 billion, VMware is headquartered in Palo Alto, CA and has over 500,000 customers and 75,000 partners worldwide.

About Dell EMC

Dell EMC, a part of Dell Technologies, enables your digital transformation, organizations to modernize, automate and transform their data center using industry-leading converged infrastructure, servers, storage, data analytics and data protection technologies.  This provides a trusted foundation for businesses to transform IT, through the creation of a hybrid cloud, and transform their business through the creation of cloud-native applications and big data solutions.  Dell EMC services its customers – including 98 percent of the Fortune 500 – with the industry’s broadest, most innovative infrastructure portfolio from edge to core to cloud.

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