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Why IoT can be your game changer: turning data into revenue by connecting new data sources

22nd May 2019, London

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Location: South Place Hotel


Organisations all over the world are looking to use new and existing data to create revolutionary business processes, and realise cost savings or revenue from new data sources. It is therefore more important than ever for these projects to succeed and progress from the sandbox and into production, without a hitch.

However, doing so is challenging – not least because few firms know exactly what data they have and how it can be best utilized. It is possible to unlock the power of data to drive additional revenue, but only if we understand more about that data.

Fortunately, help is at hand. Using modern IoT platforms combined with a hybrid integration approach, today’s business can harness real-time data about customers, products or assets and convert it into a revenue stream, just by unlocking the power of data. With a hybrid integration approach and the use of intuitive, user-friendly tools, even non-developers can integrate data into smart workflows or apps.

Join Meet the Boss and Software AG for an evening of dinner, discussion and discovery to hear how real companies are using their data to improve customer experience, in turn generating incremental revenue. Discuss with your peers how to monetise your IoT initiatives. And learn how other organisations have succeeded in scaling their IoT pilots to proven business processes.


6:30 – 7:00 pm – Welcome Drinks Reception
7:00 – 7:10 pm – Introduction from Master of Ceremonies
7:10 – 7:30 pm – Keynote Speaker
7:30 – 9:30 pm – Three-course dinner complemented with table discussion points
9:30 – 10:00 pm – Wrap up and closing remarks from Software AG

Discussion Topics

  • Most companies have numerous data sources. How do you find and consolidate your data?
  • How can you use your existing data to make decisions in your organisation today? Where are the gaps?
  • Once you’ve found the data and you know what other data you need, how do you extract value?

Guest Speaker

Anthony Sayers

Anthony Sayers, IoT Evangelist, Software AG

Anthony Sayers is a Senior technology expert and strategist focused on the Internet of Things (IoT) that drive business outcomes.

Accomplished in being able to translate the fast changing technology landscape within the digital transformation era and relating that to organisational impact. Anthony joined Software AG in November 2017 as the Internet of Things Evangelist to create strategic IoT technology partnerships that deliver complete ‘end to end’ solutions to enable broader customer success.

In his role as an Evangelist, Anthony passionately shares his vision for the future world and how technology is helping to shape it in many global forums as well as his own blog posts and with the customers he works with each day. His vastly experienced career has included being elected for two consecutive terms on Dell’s President Council as a strategic advisor and a frequent keynote speaker at large Industry, IT and IoT events around the globe.

About Software AG

Software AG (Frankfurt TecDAX: SOW) helps companies with their digital transformation. With Software AG’s Digital Business Platform, companies can better interact with their customers and bring them on new ‘digital’ journeys, promote unique value propositions, and create new business opportunities. In the Internet of Things (IoT) market, Software AG enables enterprises to integrate, connect and manage IoT components as well as analyze data and predict future events based on Artificial Intelligence (AI). The Digital Business Platform is built on decades of uncompromising software development, IT experience and technological leadership. Software AG has more than 4,500 employees, is active in 70 countries and had revenues of €879 million in 2017.

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